Why Sustainability Should be at the Core of Every Business and Startup

In case you haven’t heard… climate change. Need I say more? Between rising temperatures, increasingly frequent “natural” disasters and the unforeseen, terrifying consequences of everything from ocean acidification, alterations in rain and agricultural outputs and the inevitable waves of climate refugees seeking asylum, the world is in for a wild ride. But you know all...

What Swiss startup founders can learn from Silicon Valley, Sweden and Israel

Move fast and break things… that is the traditional (albeit slightly cliche) Facebook/Silicon Valley slogan we’ve heard for years. And for a time, it was incredibly effective. Just look at Big Tech’s domination of the S&P 500. Without question, wildly ambitious founders and wild rides have defined the last two decades of startups, innovation and...

A Comprehensive Guide to Zurich’s Startup and Venture Capital Tech Ecosystem

The Top Worldwide Venture Hubs Source: Founder Collective San Francisco, New York, Berlin, London, Shanghai… If I asked you to list the top startup tech hubs globally, these established powerhouses would certainly top the charts. They produce the majority of the elite of tech companies and the lion’s share of venture returns. And every city...

Sustainable is the New Digital

Is this the Death of Dirty Business? Written by Matt Ward and Gerd Leonhard Since the advent of the microprocessor, and even more so since the dotcom boom and bust cycle of the 90s, the economy has been transforming from one based on hard goods, assets, and rxaw materials to one focused almost entirely on...

The Good Future: People, Planet, Purpose, and Prosperity

Written by Matt Ward and Gerd Leonhard Adam Smith, with his landmark book The Wealth of Nations, published in 1776, is recognized by most as the father of capitalism. In 1970, Milton Friedman built upon Smith’s legacy with the Friedman doctrine, outlining the basics of what we recognize today as shareholder capitalism — which argues that a...

How to Futureproof Your Corporation from Innovative Startups

“The battle between every startup and incumbent comes down to whether the startup gets distribution before the incumbent gets innovation.” — Alex Rampell, a16z The only question, will you win that race? And for Fortune 500 companies with everything on the line, that’s a costly question indeed. Yet so often, incumbents fail to innovate and fall hard. Worse...

The Most Scalable Marketing Method that Builds Lasting Business Moats

Two things matter when building a business: 1) acquiring customers, and 2) retaining them (and/or your dominant position). Everything else is icing on the cake. Today we’re discussing both, and how to build your business from the beginning for a flywheel of success. In a word: Authenticity Authentic…? Seem counterintuitive? It is. The thing is,...