Stealing Starbuck’s Strategy for Viral Growth and Customer Retention

Designing addictive products Three-to-four-million people buy Starbucks coffee every day. And in the US alone, there are more than 250M cups of coffee (of any brand) purchased on a daily basis. That’s a lot of freaking caffeine. And it doesn’t even include homebrew… But it wasn’t always so. Habits are hard to build and harder...

From Product to Platform — Inside Amazon’s Dominance

How to Build a Powerful, Profitable Platform from Scratch Bezos builds businesses like no one else — and arguably better than anyone. Each of Amazon’s 5 major divisions would be multi-multi billion-dollar businesses on its own. And each followed exactly the strategy. Let me explain.