Tag: saas
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Stealing Starbuck’s Strategy for Viral Growth and Customer Retention
Designing addictive products Three-to-four-million people buy Starbucks coffee every day. And in the US alone, there are more than 250M cups of coffee (of any brand) purchased on a daily basis. That’s a lot of freaking caffeine. And it doesn’t even include homebrew… But it wasn’t always so. Habits are hard to build and harder […]
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Don’t Mine for Business Gold When You Can Sell Startup Shovels
Get rich or die trying — that’s a common mantra among entrepreneurs, gangsters and drug dealers. I know that was my mindset. How can I hustle my way to a million bucks? That was the question I asked myself every day, and night. Looking back, this was the wrong question to ask. But as Kanye says: “Money […]
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Consumer Hardware’s Hard So Apple Slowed Down Your iPhone
Hardware is hard. Consumer hardware is even worse. As an ex ecommerce seller with years of experience manufacturing overseas, I can tell you dealing with suppliers, MOQs (minimum order quantities), quality control, cash flow and even LTV are tough. Unlike SaaS where you build it once and sell again and again with almost no added […]
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How to Start a Series A Fundable SaaS Startup: 15 Step Guide to Acquire Customers and Reduce Churn
Software as a service is the new heroine. Companies and individuals sign up for free trials and are instantly hooked. It is a hell of a drug. For B2B customers this is especially true. Most businesses hate change. When the ball is rolling, the last thing you want is overhaul the entire new system. You […]